VAT included and shipping calculated at checkout.
- Posted on
Between the catwalk and the screen:
Synergies between fashion and cinema at the Carmen Thyssen Auditorium
He Carmen Thyssen Auditorium It was the place where, on April 4th, we met to talk about fashion, cinema and Shamat in the 2nd edition of Malaga dresses up for the cinema .
Fashion and film synchronized at the event sponsored by Málaga de Moda-Talento Original
At the event sponsored by Málaga Fashion - Original Talent we share a table with Ana Lanas , Monica Esteban (Selva de Mar) and Juanmi Fernandez (Bumpers) with whom we analyze and discuss in a relaxed manner the importance and close relationship between fashion and cinema.

Behind Shamat: An intimate conversation about inspiration and change for La Opinión de Málaga
On the same day, we also had the opportunity to speak, in an interview with La Opinión de Málaga, about Shamat, our sources of inspiration, and the changes we've been implementing in recent months.
"The way we communicate with our customers has changed."
"My creations are my experiences. I'm inspired by nature, animals, and geometric shapes. I define myself as a persistent and hardworking person, a tireless fighter."
Shamat is the life project of Juan Carlos Vera and Dolores del Río, a couple from Teba. The company, founded in 2015, arose from the couple's need to create something of their own, following Juan Carlos's twenty years of experience in the fashion industry as a representative for several brands and four more years as the sales director of one of them. Shamat's focus is the manufacture and sale of menswear, with shirts as its main product.
How would you define your creations and yourself as a designer?
My experiences. Being on the street. Our creations are original, different, with unique prints and a high level of quality. I define myself as a consistent and hard-working person, a tireless fighter.
What are Shamat's sources of inspiration?
Nature, animals, geometric shapes are some of our sources of inspiration.
Tell me about the clothing collection for this year 2024
Our collection focuses on natural fabrics, organic cottons, and pure linens—comfortable and cozy garments that exude warmth.
How do you assess the state of the fashion design sector in Málaga?
The sector is booming and in a good moment, the push from Málaga de Moda is helping Malaga fashion become better known and appreciated .
If I ask you about the influence of cinema on your work, what piece, what dress, what look do you remember from a film production?
Hawaiian shirts in the movie Pearl Harbor.
Where can we see your creations next? (event, fair, parade, etc.)
We are at the fairs of Momad Metropolis (Madrid) , in Sima 41 (Seville) , Tenmod Weekend (Málaga) …
Digitalization and online sales: Have they represented a paradigm shift in your relationship with your customers?
It's clear that the way we communicate with our customers has changed. Digitalization has provided us with new tools that make the process easier. We recently opened our new website completely updated, which has helped us significantly improve our brand image. We've also implemented B2B services for professional clients, allowing us to be closer to our multi-brand outlets.
Read Also
- Posted on
- Posted on
- Posted on
- Posted on
- Posted on
- Posted on
- Posted on
- Posted on
- Posted on
- Posted on
- Posted on
- Posted on
- Posted on
- Posted on
- Posted on
